Founder · Ayurveda student · Writer

Ayurveda for your hair, skin, home — and the way you live..

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About Preethi Sukumaran

I didn’t begin my journey in Ayurveda. I studied at IIM Calcutta, worked in the corporate world, and lived the fast, achievement-driven life many of us know well. But over time, my body and mind began asking for something different.

Ayurveda gave me language for what I was feeling. It helped me rebuild my health, rethink my food and rituals, and eventually reshape how I work. This search led me to co-found Krya, a deeply ecological company rooted in classical Ayurveda — creating hair, skin and home care products from whole herbs, with no synthetics and no shortcuts.

Through my own study and thousands of conversations with customers and teachers, I’ve learned something simple but transformational:

Your hair, your skin, and even your home environment are not problems to fix — they are conversations your body is trying to have with you.

My work now is to help you understand that language.
Not through complicated theory, but through practical Ayurveda, seasonal living, non-toxic home care, and simple rituals that restore balance.

If you’re looking for a calmer, more conscious, more sustainable way to care for yourself and your home, you’re in the right place.

Black-and-white line illustration of Preethi Sukumaran, calm and thoughtful, embodying simplicity and grace.
Black-and-white line illustration of Preethi Sukumaran, calm and thoughtful, embodying simplicity and grace.
Explore my Writing

Short, honest essays on Ayurveda, home, work, and life

My Work

I co-founded Krya to create Ayurvedic, sustainable hair, skin and home care products made from whole herbs. Every formulation is designed with classical principles and a deep ecological mindset.

A small black-and-white line illustration of a calm herb sprig.
A small black-and-white line illustration of a calm herb sprig.

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I write thoughtful notes on lived Ayurveda, conscious home care, and simple rituals for everyday life, once a week.

Bright living room with modern inventory
Bright living room with modern inventory